How Luneer got its name
Business Growth Brandi Lilley Business Growth Brandi Lilley

How Luneer got its name

Luneer Mgmt was born on a mountaintop under a full moon – not literally, but it's a pretty cool origin myth, don't you think? If you intuited the moon connection from the name Luneer, you're not imagining things. At the start of this new year, we’d love to share a bit more of our story with you and explain how it guides our vision as a company.

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The benefits of a virtual assistant for your travel planning
Travel, Benefits of A Virtual Assistant Brandi Lilley Travel, Benefits of A Virtual Assistant Brandi Lilley

The benefits of a virtual assistant for your travel planning

Have you ever found yourself scrambling to book last-minute flights and make reservations at hotels before leaving for a business trip? You’re not alone. As a business owner, it can be incredibly challenging to multitask and tackle everything independently. Here’s where a virtual assistant comes in –– they can take the load off your shoulders by scheduling a trip, planning your itinerary, finalizing hotel and flight bookings, and more.

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Does my Small Business need a Threads Account? Yes, and Here’s Why.
Social Media Brandi Lilley Social Media Brandi Lilley

Does my Small Business need a Threads Account? Yes, and Here’s Why.

As a small business owner, it’s important for you to be able to use social media marketing to spread awareness about your brand. Whether it’s about leaving your comfort zone far behind to make TikTok reels for your business or posting regular updates on Instagram and being disciplined, using social media correctly and staying ahead of the competition is essential.

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Everything You Need to Know About Hiring a Personal Assistant
Benefits of A Virtual Assistant Brandi Lilley Benefits of A Virtual Assistant Brandi Lilley

Everything You Need to Know About Hiring a Personal Assistant

If you’re considering hiring a personal assistant who can take on some of your responsibilities and free up your schedule, allowing you to focus on the things that matter, it’s crucial to ensure that you don’t rush into making this decision. Choose carefully and wisely, making sure that you find someone who lives up to your expectations and helps you achieve your goals effortlessly.

From creating a list of tasks that you’d like your personal assistant to look after to reviewing applications and picking a candidate who seems like the perfect fit, there’s a lot that you need to keep in mind. If you’re wondering where to begin, don’t worry –– we’ve got your back! Keep reading for more on everything you need to know about hiring a personal assistant.

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12 Tips for Leading and Motivating a Project Team
Team Management, Leadership Brandi Lilley Team Management, Leadership Brandi Lilley

12 Tips for Leading and Motivating a Project Team

Human beings are complicated – and wonderful. When you get a group of them together, things get even more complicated, with the possibility of some wonderful results. Leading groups of complex, wonderful humans to achieve exciting goals is one of the greatest challenges and one of the greatest rewards of managing a project team.

So how do you do it? How do you keep a group of unique individuals with different skills and roles headed together in the same direction? How do you keep them motivated when crunch time rolls around? If you’re looking for a place to start, here are twelve steps you can take to grow your project leadership skills.

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What Questions to ask When Hiring a virtual assistant

What Questions to ask When Hiring a virtual assistant

As an entrepreneur, you may struggle to tackle many tasks as you try to stay ahead of your schedule and ensure that everything is on track. However, getting help can make things a lot easier –– a virtual assistant, for instance, can take over some of your day-to-day responsibilities to allow you to focus on high-priority tasks that require immediate attention.

Hiring the right person for the job can make a world of difference. If you’re unsure about the process and wondering about what questions to ask a virtual assistant when hiring, here’s a helpful guide.

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How to Build a Search Engine Marketing Strategy Part 2: Offsite SEO
SEO Brandi Lilley SEO Brandi Lilley

How to Build a Search Engine Marketing Strategy Part 2: Offsite SEO

In Part 2, we’ll take a look at some tried and true offsite SEM methods. While onsite marketing strategies revolve around planning and maintaining an SEO-friendly website, offsite strategies involve leveraging interactions with other web environments to boost the visibility of your own business website. These efforts are sometimes referred to as Search Engine Advertising, or SEA. Roman Maria Koidl, an international thought leader in Search Engine Marketing, identifies 4 elements of a successful offsite strategy.

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How to Build a Search Engine Marketing Strategy Part 1: Onsite SEO
SEO, Marketing Brandi Lilley SEO, Marketing Brandi Lilley

How to Build a Search Engine Marketing Strategy Part 1: Onsite SEO

Marketing is all about discoverability. In the old days, potential customers and clients might discover your business by simply walking past your storefront. But how do you get discovered when there’s no physical building to stumble across? Nowadays, even if you have a brick-and-mortar establishment, potential customers are most likely to search online before heading downtown. Search Engine Marketing (SEM) is all about helping people find you in the vast world of digital offerings.

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The Importance of Effective Communication in Business Operations Management
Operations Brandi Lilley Operations Brandi Lilley

The Importance of Effective Communication in Business Operations Management

Effective communication has always been central to successful business management. With the rise of remote-first working models, the need for skillful communication is only becoming more crucial.

Master communicators identify three categories of strong business communication. Good communication is 1) Clear, 2) Consistent, and 3) Conscious. Let’s explore how each of these communication traits can benefit your business.

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How Your Small Business can Flourish with Social Media
Social Media Brandi Lilley Social Media Brandi Lilley

How Your Small Business can Flourish with Social Media

As a small business owner, you’re probably doing your best to ensure that you’re crafting a top-notch marketing strategy to promote your business on different platforms. A tailored approach can help expand your reach and spread the word about your brand. Social media plays a vital role in this equation and can help you stand out among your competitors.

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The Importance of Outsourcing as an Entrepreneur –– Break the Stigma About Getting Help

The Importance of Outsourcing as an Entrepreneur –– Break the Stigma About Getting Help

If you’re unsure about outsourcing work and are worried your strategy may backfire, keep reading. You’re likely to come around once you realize how rewarding it can be to streamline your workflow and focus on core tasks instead of trying to handle everything at once.

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How to Find the Right Personal Assistant for You

How to Find the Right Personal Assistant for You

There’s no shame in asking for help –– if you want to set yourself up for success, it’s important to prioritize time-sensitive and important tasks while delegating work that doesn’t require you to be directly involved.

This is where a personal assistant comes in. They can make travel arrangements, meticulously plan your schedule, book meetings with clients, run errands, take on administrative duties, and more.

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Connect Inwardly to Connect Outwardly: The Role of Mindfulness in Customer Service
Stress Reduction Brandi Lilley Stress Reduction Brandi Lilley

Connect Inwardly to Connect Outwardly: The Role of Mindfulness in Customer Service

As a general rule, we have the best chance of building strong connections with others when we are most fully connected within ourselves. This goes for personal relationships and for those we wish to strengthen with customers and clients. In a disconnected world, “being connected” can feel elusive. An encouraging trend toward re-connection, is the growing global awareness of mental health and all the tools we have at our fingertips to support whole-person wellness.

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